Luvum is a Korean Skincare brand created by kbeauty influencer Kim Yumi (@yoomi). Yumi incorporates natural, unique and effective ingredients often sourced from local South Korea regions such as Bamboo, Yuja extract and Young Cica (Centenlla Asiatica). From hydration to anti-aging, read below to find out more about these ingredients in Luvum.

Content:

1. Witch Hazel Hyaluronic Toner Pad
2. After Glow Yuja Mask
3. Calming Repair Cica Toner Pad
4. Bamboo Hyaluronic Moisture Gel Cleanser
5. Pore Reset Mud Mask
6. Slow Aging Phyto Collagen

1. Witch Hazel Hyaluronic Toner Pad

With over 15 million sold and 8,000 positive reviews, this toner pad has earned a reputation for delivering a dewy, glowing complexion. This toner pad is a convenient, refreshing solution for prepping and hydrating skin after cleansing. It is perfect for calming irritated skin while deeply moisturising.

• Key Ingredient: Witch Hazel Extract, Hyaluronic Acid

• Benefit: 

• Witch Hazel: A powerful natural astringent, Witch Hazel is rich in tannins with excellent antioxidant an anti-inflammatory properties. It calms irritation and works beautifully for sensitive or acne-prone skin.
• Hyaluronic Acid: Luvum uses a plant-extracted, low-molecular weight hyaluronic acid that penetrates deeply into the skin to lock in moisture, combating dryness as we age and leaving the skin plump and hydrated.

2. After Glow Yuja Mask

A brightening treatment for your skin, the After Glow Yuja Mask is x3 the vitamin C of a lemon! The Yuja plant in this mask comes from the Goheung county of Jeonnam province, South Korea. Luvum uses the whole fruit, including the peel and seeds, maximizing its nutrient content for a radiant glow. Furthermore, the gel-type sheet ensures smooth adhesion, allowing active ingredients to penetrate deeply.

• Key Ingredients: Citrus Junos (Yuja), 12 Vitamin Types (including C, E, B vitamins)

• Benefits:

• Multi-Vitamin: This potent source of vitamin C helps brighten dull skin and reduce hyperpigmentation, giving an overall luminous look. Known to aid collagen synthesis, vitamin C is essential for repairing and rejuvenating skin exposed to environmental stress.
• Multi-Vitamin Complex: Together, these vitamins support collagen synthesis and deliver an antioxidant boost.

3. Calming Repair Cica Pad

Designed with sensitive skin in mind, the Calming Repair Cica Pad is formulated with 84% "young" Cica, boasting a 32.6% higher soothing effect than matured Cica. Clinically tested, these half-moon pads have been shown to reduce redness and irritation by over 73% within a month, providing effective relief for inflammation in sensitive and acne-prone skin. 

• Key Ingredients: Young Cica (Young Centella Asiatica Extract)
• Benefits:
• Young Cica: Young Cica, harvested earlier than traditional Cica, contains higher concentrations of active compounds that intensively calm and heal irritated skin. Nicknamed as “tiger grass” in Korean folklore, it’s celebrated as the herb tigers would roll in to heal their wounds.

4. Bamboo Hyaluronic Moisture Gel Cleanser

A refreshing cleanser that deeply purifies without stripping moisture, perfect for dull or dry skin. Luvum’s bamboo extract, sourced from Sacheon City in South Korea’s Gyongsang province, offers a rare, concentrated essence - yielding just 1 liter per 20meter bamboo stalk. With 156 times the calcium of regular water, this bamboo essence helps regulate and retain skin moisture for a naturally hydrated, radiant complexion.

• Key Ingredients: Bamboo Sap, Hyaluronic Acid, Green Tea, Pearl Extract
• Benefits:
• Bamboo Sap: Bamboo sap, rich in antioxidants and minerals, provides deep hydration and strengthens the skin barrier. With a molecular structure similar to body fluids, bamboo extract absorbs more efficiently than water, delivering intense moisture.
• Green tea & Pearl Extract: These antioxidants support skin health and protect against daily environmental stress, ensuring a radiant complexion.

5. Pore Reset Mud Mask

The Pore Reset Mud Mask combines sea silt mud from Muan Tidal Flats with Bentonite to deeply cleanse and purify the pores. Ideal for instant skin texture refinement, this mask targets impurities while gently exfoliating. Suitable for an immediate skin texture fix or pore care. Leave on for 15-20 minutes.

• Key Ingredients: PHA, Kaolin, Charcoal Powder, White Willow Bark Extract

• Benefits:

• Sea Silt & Benoite: Sea silt, a mineral-rich sediment from the sea floor, and bentonite clay, known for drawing out dirt, oil, and toxins, work together to clear congested pores and absorb impurities, leaving the skin purified and refreshed.
• PHA: A gentle exfoliant with larger molecules than AHA and BHA. PHA attracts moisture, and melts Keratin to peel away dead skin cells for a smoother surface.

6. Slow Aging Phyto Collagen Cream

The Slow Aging Phyto Collagen Cream, paired with Luvum’s award-winning Phyto Collagen Gel Mask, is a powerhouse in promoting skin elasticity and hydration. This lightweight cream penetrates deeply, delivering a blend of plant-based collagen and peptides to revitalise aging skin.

• Key Ingredients: Phyto Collagen, Pea Peptides, Hyaluronic Acid, Adenosine

• Benefits:

• Phyto Collagen: This plant-based alternative to animal collagen offers smaller molecules, ensuring deeper absorption to care for sagging skin.
• Pea Peptide Emortal(N): The rich protein in peas helps with collagen synthesis to help maintain skin elasticity.
• Bakuchiol: A natural plant-based alternative to retinol. It is gentler on the skin while still improving the appearance of fine lines.

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Get Your Luvum Before It Goes Viral!

Kim Yumi’s commitment to high-quality, natural ingredients from South Korea makes Luvum an emerging favourite in the K-Beauty industry. Each product is carefully formulated with unique ingredients to address specific skin needs, from deep hydration with the Bamboo Hyaluronic Moisture Gel Cleanser to brightening and soothing with the After Glow Yuja Mask. Available at LA Cosmetique!